Highlights - Mentor Room: LIVE! Arnold Du Toit & Anthony Douglas
A massive thank you to those of you that joined us for our recent Mentor Room: LIVE!
Fresh off swimming with sharks in the Red Sea, Anthony Douglas from Hole19 joined us with Arnold Du Toit from True Altitude.
If you are a startup in golf, or thinking of launching one, there are numerous priceless nuggets of advice in here….
We recommend you check out the whole chat on this one. The full recording is available to watch on our LinkedIn feed but you can spot some of the best bits with the help of our timestamps below.
If there is anyone you'd love to see in a future Mentor Room: LIVE! please let us know and we will try and make it happen!
KEY INSIGHTS TO WATCH OUT FOR:
4:20 - Can you scratch your own itch? – Hole19 literally built a product for themselves.
6:10 - Does golf think too small when it comes to startups?
9:40 - Understanding how big is your addressable market - What chunk are you aiming for?
Convincing golf industry professionals that change is good and beneficial for all. Don’t think too small.
13:25 - Average age of golfers globally is 60+, this is where money sits currently.
19:20 - Which part of the golf sector would you target first to have the most impact/disruption? Producing quality content for amateur golfers in an automated way - Signature hole video package.
22:40 - Ownership doesn’t matter to GenZ - What’s the future of elitism? Is it important?
25:20 - Is there a ‘Tipping point’ for disruption in golf and are we approaching it? Golf has never felt so open to change but it still feels slow.
27:00 - Market Fit - How do you convince others what your saying/offering will make things better for them?
37:20 - (Data – Talent – Revenue) then flips to (Revenue – Talent – Data) as journey progresses.
39:10 - How does a ‘golf person’ speak to the outside start up world?
Ask questions and learn, be open, leave your ego at the door, drop the arrogance.
43:00 - How do you sustain a startup? Do you have to be ruthless in knowing when to take a risk and when it just isn’t working?
Revenue Solves All Problems (RSAP) - Be frugal with your finance - Be transparent with everyone around you as to what’s going on.
52:40 - When to seek investment? - What would you deliver with money invested?
54:00 - How to keep control of your business and take on investment?
60:00 - Where do you seek you sources of inspiration?
Never take advice from someone who isn’t where you want to be.